标签： 南京夜生活

　　[August 28, 2024, Chengdu] On August 28, the new Lantu Dreamer pre-sale conference with the theme of "Dream Sublimation" was held in Chengdu Science Fiction Museum. The new Lantu Dreamer is positioned as "Panoramic Luxury Technology Flagship MPV". This pre-sale has two versions: Kunpeng version The pre-sale price starts from 349,900 yuan, and the pre-sale price of the dry version equipped with Huawei’s Dry Smart Driving ADS 3.0 and Hongmeng cockpit starts from 469,900 yuan. At the same time, there are scheduled rights and interests worth up to 13,998 yuan, including lifetime free vehicle quality assurance, lifetime free three electricity quality assurance, lifetime free basic maintenance (1 time/year), and priority production and delivery of first-sale rights and interests locked in the listing in advance. Further fill the sense of value of technology luxury MPV.

　　At a time when the market structure of the automotive industry is reshaping and marketing is accelerating changes, various car companies are competing to show the latest and most innovative marketing cards, in order to unlock the survival rules of the traffic era and successfully break through the highly invaded competition. Lantu Automobile, which has always been evaluated by the industry as "good at making products, not good at marketing", is also boldly seeking changes in this unprecedented marketing revolution.

　　At the pre-sale press conference of the new Landscape Dreamer, Gu Tianle and Li Ruotong, the Godly Condor CP, went across time and space, but Yang Guo’s mount was no longer "Brother Condor", but replaced by the new Landscape Dreamer. This new car interprets the brand connotation of "Dream Sublimation" in the dream chasing story told by the Godly Condor CP. Looking back at Landscape’s recent marketing actions, we can find that the change of Landscape’s marketing thinking is not only concerned with short-term traffic, but in deep resonance with users, watering the soil for the long-term growth of the brand and products.

　　Divine Condor CP travels through the future to help pre-sell the new Landmap Dreamer

　　The new Landscape Dreamer, as the first model jointly built by Landscape and Huawei, has the extraordinary strength of MPV smart ceiling level, and the location of its pre-sale conference is also quite futuristic: the main venue of the 81st World Science Fiction Convention – Chengdu Science Fiction Museum, the appearance of this building is like a "nebula-like" flapping wings, and the silver metal roof reflects dazzling light, which makes people feel as if they are in the future city, laying a full science and technology base color for the event.

　　Another small climax of this pre-sale conference was the surprise reunion of Gu Tianle and Li Ruotong to the Divine Condor CP. For the post-70s, 80s and some post-90s, Yang Guo and Xiaolongnu, a classic CP, are full of memories, and they were also selected by the majority of netizens as one of the three best CPs in Jin Yong’s pen. At the event, the two stars shared the joy of a long-term reunion, talked about the pursuit of life and dreams, and showed that they were not only the "dream CP" in the hearts of the audience, but also lived the dream in reality, which can be said to be a veritable "double winner". For the new Landscape Dreamer, the two stars gave high praise, and "Aunt" Li Ruotong strongly expressed her willingness to place an order for the new Landscape Dreamer on the spot, and ordered it as soon as possible after the event, becoming the first batch of car owners.

　　In addition, adhering to the concept of "user first", Lantu also invited 100 car owners to the pre-sale of the new Lantu Dreamer, making it the "limited protagonist" of this exciting event, giving users a unique "value" experience. After the pre-sale conference, the media and users posted orders for the new Lantu Dreamer on the social platform, showing the luxury, intelligence, space and safety of the new Lantu Dreamer in a comprehensive way.

　　It can be said that this pre-sale event, which integrates a feast of fashion vision, all-round experience of technological intelligence, and interpretation of lifestyle in the new era, fully demonstrates the determination and strength of Lantu’s marketing innovation. Unique venue selection, inventive star guests, and user-centered concepts are all highlights of Lantu’s opening up of ideas, setting a new benchmark for marketing innovation in the automotive industry.

　　Focusing on the user, creating a "fan" circle

　　In today’s car market, the "fan economy" is no longer unfamiliar, and its core lies in seizing the user’s mind. Behind the new Lantu Dreamer pre-sale conference, it is the careful interpretation of the concept of "customer first". In the marketing model, Lantu accurately locates the segmented population, not only meets the rational needs of users with immersive scene experience, but also innovates marketing from the emotional level, resonates with users at the same frequency, and three-dimensionally shows the brand temperature to win users’ emotional recognition.

　　"In the current environment, users are more willing to get to know you through interaction, or through you to understand the products and brands behind you," said Lu Fang, chief executive of Landmap Automotive Technology Co., Ltd. "What should users see when they face Landmap? I think users want to face a warm person, not a cold organization."

　　In the past two years, Lantu Automobile has been continuously innovating at the marketing level and has repeatedly made strange moves. For example, 2023 VOYAH NIGHT user night, users spontaneously light up their waists, and send users to large screens at home and abroad. On May 30, famous singer Tengger and popular variety show "Ace to Ace" host Shen Tao, together with Lu Fang, CEO of Lantu Automotive Technology Co., Ltd., and Shao Mingfeng, general manager of Lantu Automotive Sales and Service Co., Ltd., officially announced the pre-sale of Lantu FREE 318 in an interesting live broadcast at the 318 Sichuan-Tibet Line Zero-kilometer Self-Driving Tour Base Camp in Ya’an City, Sichuan Province. In June this year, Lantu FREE 318 was listed, and the 1200-kilometer long test live broadcast from Wuhan to Ya’an, to the automatic parking challenge on the big cliff of Longtou Mountain in Sichuan, Lantu Automotive Technology Co., Ltd. CEO Lu Fangjun personally went into battle. He said: "When I do live broadcasts and communicate with users on social media, I use it as a bridge or link between users and Landmap, or a bridge for users to understand Landmap."

　　The pre-sale conference of the new Landscape Dreamer once again showcased new ideas, maximizing the release of the topic potential energy of Gu Tianle and Li Ruotong through the official end game, creating interesting, informative, terrifying, and popular events and content, hitting the user’s interest and resonance points from the emotional level, thus realizing the rapid detonation of the new Landscape Dreamer.

　　Pre-sale price from 349,900 yuan, over one million luxury value

　　Shao Mingfeng, general manager of Lantu Automotive Sales and Service Co., Ltd., believes that under the condition of user experience, based on the improvement of its own technical strength, it is necessary to let more C-end users know the brand, so "we have to fight for traffic, but do it positively".

　　Indeed, blacksmithing requires its own toughness, and smart marketing methods may emerge in an endless stream, but the constant is that strength comes first. The power of Chinese luxury top products may be another reason why the new Landscape Dreamer can come out of the circle.

　　At present, the Landmap Dreamer performs extremely well in terms of space, energy consumption, comfort, safety, driving control, etc. The ESSA architecture it adopts can be called the ceiling of the new energy architecture, reaching the specifications of the million-class luxury SUV chassis, and the 2000Mpa hot-formed steel cage safety body. It has five "world-first" technological innovations.

　　The new Landmap Dreamer has carried out more than 1,000 configuration upgrades on the basis of the original excellent product strength of Dreamer, and the luxury has been upgraded, including the standard intelligent electric four-wheel drive system in the whole series, the only one million-level magic carpet chassis in the same class and CDC electromagnetic shock absorption, the longest support for 40 + hours, the longest continuous external discharge in the same class, the original luxury design in China, and the first equipped with Huawei Smart Driving ADS 3.0 and Hongmeng cockpit, which can support high-speed NOA and urban NOA, without relying on high-precision maps, and no map global communication. It can be said that the sense of value of China’s high-end MPV has been raised to a new height.

　　In today’s increasingly competitive industry, various automakers have launched an all-round competition around technology, products, services, and supply chains. The new Landscape Dreamer pre-sale conference is undoubtedly another successful marketing attempt by Landscape, promoting the user’s spontaneous tap water effect and creating a new model for the pre-sale of the automotive industry.

　　As Lu Fang, CEO of Lantu Automotive Technology Co., Ltd., said, "The change in marketing methods allows users to face warm people rather than cold organizations." Lantu not only uses millions of strength to give users enough experience value from the product level, but also uses novel marketing methods to penetrate the circle, narrow the distance between the brand and users, and let users feel the brand culture and high value recognition.

　　About Landscape

　　Lantu Automobile was founded in April 2019. It is a high-end smart electric vehicle brand under Dongfeng Motor. It integrates Dongfeng’s 55 years of vehicle manufacturing technology and superior resources, and builds an innovative business model with users as the center. It is China’s "new strength in vehicle manufacturing" and is committed to becoming the "leader in high-end electric vehicles in China".

　　As a brand rooted in the birth of Chinese culture, Lantu takes "Let the car drive the dream and empower the better life" as the brand mission, and creates a modern style and better life for the new backbone of contemporary society with the brand personality of "light, quiet and elegant". On April 18, 2023, the Lantu brand was rejuvenated and upgraded, creating a combination of Chinese elegance and pioneering technology, endowing modern automobile industry products with unique connotations, and bringing users a brand experience full of cultural charm and heritage.

　　Lantu Automotive products are based on performance driving control, extreme safety and Chinese aesthetics, providing users with a reliable, safe and luxurious travel experience, including SUVs, MPVs and sedans.

　　In terms of SUVs, in June 2021, the Landmap FREE was officially launched; on August 19, 2023, the new Landmap FREE was launched; on June 14, 2024, the Landmap FREE 318 was launched, launching the rear-drive round-trip version and the four-wheel drive exploration version. Among them, the rear-drive round-trip version has the longest pure electric battery life of a 318-kilometer hybrid SUV.

　　In terms of MPV, Landmap Dreamer was officially launched on May 7, 2022, with 17 MPV first-ride technologies and 21 leading technologies of the same level, leading the global MPV into a new era of electrification and low-carbon travel; the new Landmap Dreamer was launched on October 12, 2023, with seven models of PHEV and EV power. The three-electric technology and power system were fully upgraded, and the vehicle configuration was fully upgraded. On June 1, 2024, the new product "Landmap Dreamer Private Customized Edition" of the exclusive haute couture platform for Landmap Dreamer owners was launched.

　　In terms of cars, on April 18, 2023, the first car with Tianyuan architecture, Landu Chasing Light, was launched, creating a new benchmark of Chinese luxury with all the ultimate product strength. On December 5, 2023, Landu Chasing Light PHEV was launched.

Rumors about Xu Jiayin finally settled. On the evening of September 28, China Evergrande issued an announcement saying that the company had received a notice from relevant departments that Xu Jiayin, the executive director and chairperson of the board of directors of the company, had been taken compulsory measures according to law for suspected illegal crimes.

On the morning of the same day, China Evergrande, Hengda Automobile, and Hengda Property, three Hengda companies, announced that the company’s shares had temporarily stopped trading at 9 a.m., and the three Hengda companies had resumed trading shortly thereafter.

The three companies collectively suspended their trading, which made the market speculate that something big might happen to Evergrande. Unexpectedly, the relevant rumors about Xu Jiayin’s situation came true.

Many industry insiders believe that, as the head of Evergrande, Xu Jiayin was forced to take measures, which will affect the progress of the workout.

China Evergrande announced that Xu Jiayin, the executive director and chairperson of the board of directors of the company, has been taken compulsory measures according to law on suspicion of illegal crimes. Photo/IC photo

Lawyers say this could be just the beginning

Since September 23, news of Xu Jiayin’s situation has been circulating in the public. On September 28, China Evergrande, Evergrande Automobile and Evergrande Property suspended trading on the Hong Kong Stock Exchange, which caused many discussions.

Hengda did not respond to the reason why Xu Jiayin was taken coercive measures for suspected crimes.

Wang Yushen, director of Beijing Jinsheng Law Firm, analyzed that from the announcement, Xu Jiayin’s suspected crime has been "real" and coercive measures have been taken. This shows that the public security organs have relatively sufficient evidence of Xu Jiayin’s suspected crime, otherwise they will not take coercive measures against him.

Wang Yuchen further said that in the past, Hengda executives were investigated and now Xu Jiayin has been taken coercive measures, which all shows that Hengda has now entered a period of great crisis. Xu Jiayin’s coercive measures are probably just the beginning, and there may be a series of big moves in the future.

On the evening of September 16, the Nanshan Branch of Shenzhen Public Security Bureau announced that recently, the public security organs have taken criminal compulsory measures against Du and other suspected criminals of Evergrande Financial Wealth Management (Shenzhen) Co., Ltd. If investors need to report the case, they can register the case.

It is understood that on August 31 this year, Hengda Wealth official Weibo announced that because the company’s asset disposal progress was less than expected and no asset disposal funds were obtained, the company was unable to carry out this month’s redemption, and subsequent redemption arrangements will be announced separately.

For the Xu Jiayin incident, in the opinion of Yan Yuejin, Chief Research Officer of E-House Research Institute, the announcement issued by Evergrande this time confirms the fact that Evergrande’s debt problem is not a simple financial and economic dispute, but involves a large financial default and illegal operation. From this perspective alone, the anti-corruption work of real estate enterprises began with the incident of Hengda’s accountability, and other real estate enterprises have no chance of getting lucky.

Evergrande workout or face variables

Xu Jiayin was forced to take measures, the ongoing Hengda workout, or face variables.

Zhang Hongwei, founder of Mirror Consulting, said that without a decision-maker, Evergrande’s workout is expected to be interrupted for a period of time, and things will be delayed. Relevant departments are expected to take measures soon, such as a large enterprise hosting Evergrande.

Wang Yuchen believes that Xu Jiayin’s coercive measures may affect Evergrande’s workout. After all, Xu Jiayin, as the chairperson of Evergrande’s board of directors, has a significant impact on Evergrande’s future direction and the future development of Evergrande.

In fact, before this, Hengda workout has seen bad news.

On September 24, China Evergrande issued an update on overseas workout information, saying that in view of the investigation of Evergrande Real Estate, the current situation cannot meet the eligibility for the issuance of new notes. This means that Evergrande’s workout may face variables.

The announcement shows that all new bills to be issued under the proposed restructuring must comply with the "Trial Measures for the Administration of Overseas Issuance of Securities and Listing of Domestic Enterprises" issued by the China Securities Regulatory Commission and the "Measures for the Administration of the Examination and Registration of Medium and Long-term Foreign Debt of Enterprises" issued by the National Development and Reform Commission according to their applicable circumstances. China Evergrande must prove that it meets the relevant requirements. In view of the above reasons, China Evergrande’s current situation cannot meet the eligibility for the issuance of new bills.

Previously on August 16, Hengda Real Estate announced in the Shenzhen Stock Exchange that it had received the "Notice of Filing" issued by the China Securities Supervision Commission, because the company was suspected of information disclosure violations, according to the "Securities Law of the People’s Republic of China" and the "Administrative Punishment Law of the People’s Republic of China" and other laws and regulations, the China Securities Supervision Commission decided to file a case against Hengda Real Estate.

The issuance of new notes is an important part of China Evergrande’s workout plan. In the March workout plan this year, Evergrande Agreement Arrangement Plan 1 stated that the agreement arrangement creditors can obtain new notes at a conversion ratio of 1:1 of their recoverable amount. The new notes have a term of 10-12 years and will be repaid over time. Under Option 2, the agreement arrangement creditors can choose to convert their recoverable amount into: 5-9 years New Notes to be issued by the company.

In addition, under the Jingcheng Arrangement, creditors will receive five new notes issued by Jingcheng with a term of 4-8 years for a total principal amount of $6.50 billion. Under the Space-based Arrangement, creditors will receive four new notes issued by Space-based with a term of 5-8 years for a total principal amount of $800 million.

In addition to the blockage of new note issuance, China Evergrande’s overseas workout-related meetings have also been postponed again. According to China Evergrande’s announcement released on September 22, China Evergrande’s sales since March 22 this year have not been as expected. Based on the current situation of China Evergrande and its consultations with its advisors and creditors, China Evergrande believes that it is necessary to re-examine the terms of the proposed restructuring to match its objective situation and creditors’ demands. Therefore, the relevant agreement and arrangement meetings on the proposed restructuring originally scheduled for September 25 and September 26 will not be held. This is the third postponement.

The market is also concerned about whether Xu Jiayin’s coercive measures will affect "Baojiaolou"? Wang Yuchen said that Evergrande has many subsidiaries all over the country, and each company is relatively independent. Therefore, for buyers who bought Hengda houses but encountered unfinished business, as well as investors who invested in Evergrande, they need to pay close attention to the next direction of Evergrande, but do not worry too much. Now that the state has taken action, and the "Baojiaolou" involving so many ordinary people, there should eventually be a corresponding solution.

Duan Wenping, reporter of Beijing News

Editor, Yang Juanjuan, Proofreader, Yang Xuli

　　　Nowadays, when many automobile products go on the market, they will focus on a product point, or intelligence or space or safety. However, the performance of excellent models must be comprehensive and balanced, and at the same time, the price must meet the expectations of consumers. This makes it very difficult for automobile manufacturers. How can we kill many birds with one stone and buy the most comprehensive and reliable products with one share of money? This requires consumers to be eye-catching when purchasing models. So why not step on the pit with 250 thousand in your hand It’s better to look directly at the new M7 that has the super 5-meter-long captain and Huawei’s technical depth empowerment and comprehensively upgraded the safety!

　　Ask the world how smart the new M7 is. The launch of the smart flagship mobile phone Mate 60 Pro shows that the new M7, which also has Huawei’s technical blessing, will also hang a lot of opponents in its intelligent performance. The M7 has always been known as a space magician, and there is no doubt about the space performance of the new M7. So today, let’s talk about the safety of the new M7.

　　Extreme passive safety is not just as simple as eight airbags.

　　When it comes to passive safety systems, the number of airbags seems to have become synonymous for a long time. Just when everyone was still wandering between 6 airbags and 7 airbags, the new M7 directly made 8 airbags, including the main and passenger airbags, bilateral air curtains, bilateral airbags and the second row of bilateral airbags.

　　In addition, the new M7 has also been upgraded in the body structure, using submarine-grade thermoformed steel, which accounts for as much as 24.4%. In addition, the materials of A-pillar reinforcing plate, Patch plate, A-pillar inner plate and B-pillar reinforcing plate are 2GPa grade thermoformed steel. You know, the hot-formed steel of BMW X5L is only 16%, that is to say, the structural strength of the new M7 has been far superior to that of luxury brands.

　　It may be said that we don’t have many concepts about these data, but in the real "head-on", the passive safety protection of the new M7 is particularly important. In the third-party authoritative evaluation of Super Crash project of China Automobile Research Institute, China Automobile Research Institute gave the new M7 "safety" evaluation. Not only that, but also the first car-to-car collision in the industry. A 4-ton truck collided with a 60km/h car at a speed of 40 km/h. At this time, the relative speed of the two cars was 100km/h, which means that a new car collided with a stationary object at a speed of 100 km/h. Even so, the appearance of the A-pillar, the upper beam of A-pillar and the rear car body of the new M7 has no obvious deformation, even the four doors can be opened normally, and the car body structure remains intact as a whole.

　　Super active safety is to be competent in multiple scenarios.

　　Active safety, which can prevent problems before they happen, has gradually become the standard of new energy smart cars. In terms of active safety, the new M7 with Huawei technology blessing can be described as the "ceiling" in the same level. In the Autolab AEB active safety evaluation, the limit speed of safety response is the first in the whole scene. In the mixed scene of stationary vehicles and pedestrians at the front and rear of the vehicle and the rollover scene, the new M7 in Wenjie achieved the highest braking speed of 90km/h through HUAWEI ADS 2.0 advanced intelligent driving. In addition, the new M7 has also realized low-speed LAEB (low-speed automatic emergency braking), which supports forward, lateral and backward low-speed driving scenes, covers the collision scene of slipping cars, realizes low-speed emergency braking by using 360 environmental awareness, and ensures the safety of users’ low-speed driving. This function mainly faces the situations of not paying attention to panoramic images, poor lighting, narrow roads, or stone piers and high platforms on the co-pilot’s side.

　　In the face of overtaking and merging, the new M7 and ELKA emergency lane keeping system can realize the lateral control and keep the vehicle firmly in the original lane to continue driving. More importantly, ELKA (Emergency Lane Keeping Assist) can keep involved even when HUAWEI ADS is not turned on, thus avoiding the risk of collision. In the face of the "ghost probe" that pedestrians suddenly jump out of sight blind area, Wenjie New M7 also has countermeasures. Through the multi-sensor fusion sensing system in the leading industry, it can realize the detection distance of about 200 meters, and the horizontal maximum detection angle reaches 120. Even in the extreme situation that the high beam is on at night, it can accurately identify the "ghost probe" and stop to avoid accidents.

　　There is no absolute value for the safe new height of smart cars. Because we have to consider the product cost and selling price — — Providing the highest level of security within the reach of users can solve the pain points of users’ travel. The listing of the new M7 in Wenjie shows us the possibility, and the super active and passive safety performance can be realized on the new M7 in Wenjie with a price of 249,800! Combined with its unique advantages of large space, high intelligence and new energy, the new M7 must be your first choice for car purchase at this level!

　　August 8 every year is China’s "National Fitness Day". Many people feel hot and tired when they think about fitness, and it is difficult to persist for a long time. In fact, there are many ways to keep fit. You can choose the happy one! Let’s take a look at some novel and interesting happy fitness methods that people all over the world have.

　　Crawling exercise

　　There are various ways to do morning exercises now, but recently a new exercise method has quietly emerged, that is, "crawling". Crawling fitness originated from Hua Tuo’s "Five Birds Play", which is to achieve the purpose of fitness by imitating the crawling movements of animals. Crawling can disperse the whole body weight to the limbs to reduce the load of all parts of the body, especially the lumbar spine, so it has certain curative effect on preventing and treating lumbar spondylosis, lumbar muscle strain and spinal diseases. In addition, crawling is a whole-body coordinated activity, which can make some muscles that are rarely used at ordinary times get exercise and strengthen the muscles, ligaments and bones of the whole body.

　　body building exercise

　　It is also a good choice to do a set of aerobics with soft music by taking advantage of the fragmented time in life. Mary Helen Bowers used to be an actress in the New York City Ballet. However, after ten years of dancing, her body was completely deformed due to her unrestrained life. Later, she used the previous ballet routine to create "Ballet Beautiful Ballet", a family-style exercise for women, and the "Swan Arm" course, which recently became popular in the domestic network, was one of them.

　　Ballet dancing can achieve the effect of exquisite shaping. Every tiny muscle from finger to toe will be used when doing the action, even if it is a small action, it will have great sports effect. The point is that long-term practice will make people exude elegant and light temperament from the inside out.

　　Running on the sand was once a very popular exercise method in Britain, which originated from running on the beach. Because running at the seaside is limited by many factors such as time, place, weather, etc., people move the beach indoors, so there is a sand house dedicated to running and exercising in London.

　　Running on the sand is good for your health. First of all, when running on the sand, in order to keep the body balanced, the leg muscles should work harder than usual, which can enhance the exercise effect on the muscles; Secondly, the joints of ankle, knee, hip and waist should cooperate with each other to improve joint flexibility and enhance cardiopulmonary function; At the same time, fine sand can massage the soles of feet, improve peripheral blood circulation, improve resistance and cold tolerance, stimulate accessory adrenal tissue, promote hormone secretion, and whiten skin!

　　parkour

　　Parkour created by the famous French actor david belle is very popular all over the world. This sport takes the daily living environment (mostly cities) as the sports venue, and it is a sports art that relies on its own physical strength to quickly, effectively and reliably control any known and unknown environment. At the same time, it is also a philosophy to explore human potential and stimulate the limits of body and mind.

　　Parkour can strengthen physical fitness and improve reaction ability. A professional parkour trainer can correctly control the danger and minimize it. When he is caught in various dangers such as fire, earthquake, attack, car accident and emergency, his chance of escape will be more than 20 times higher than that of ordinary people.

　　recite

　　In Japan, poetry reading is regarded as an activity that is both healthy and healthy. Japanese health experts believe that reading poems aloud often can increase vital capacity, improve memory, make thinking more flexible and clear-headed.

　　Kick a fireball

　　Young football fans in Indonesia like to play a special "playing fireball" sport. The sport is similar to playing football, except that the ball they use is burning coconut. What is even more surprising is that they all kick these hot fireballs barefoot.

　　It is reported that this activity of kicking and burning coconuts barefoot is closely related to a traditional fighting skill in Indonesia. The purpose of holding this activity is to improve the courage of the participants while keeping fit.

　　Kneeling fitness method

　　Kneeling fitness method is a popular fitness method at present, which is created by urban white-collar workers. Although this method looks "shocking" at first, some doctors say that kneeling after meals can draw blood downward, which is beneficial to digestion and weight loss. However, kneeling fitness also varies from person to person, and it is easy to oppress the nerves of lower limbs for too long, so you can persist for more than ten minutes after meals.

　　(Xinhuanet Japan Channel)