In the field of automotive design, the importance of CMF (Color, Material, Finishing Process) is becoming increasingly prominent. As the CMF master of the rim, with its unique design concept and innovative spirit, it once again leads the trend. On November 16th, the new MINI Cooper fuel version was shocked to be launched in Guangzhou. The new car offers 6 versions, and the limited-time gift price * 20.88-30 5,800 yuan. With its distinct personality and intelligent technology, it provides new choices for consumers who pursue individuality and quality.
Color Master MINI: bold color scheme, leading the trend
In MINI’s design philosophy, color is an indispensable element. The new MINI Cooper fuel version continues the brand’s bold color scheme tradition. The three-stage body design, the color contrast treatment of the roof, window area and the three areas of the body, form a strong visual impact. Inspired by Mondrian’s color scheme, high saturation tones such as chili red, British green, Benedict yellow, and magic blue not only inspire pleasant emotions, but also spread good mood all day long.
Material Master MINI: A Duo of Eco-Friendly and Luxury
In the choice of materials, MINI is also at the forefront. The new MINI Cooper cabin uses a large number of innovative environmentally friendly materials. The trim of new environmentally friendly fabric materials is not only visually warm, tactile and odor-free, creating a comfortable and luxurious enjoyment for all senses. The high-quality plain leather Vescin material of the seat is soft, delicate and durable, with personalized stitching, adding a luxurious charm.
Matching Master MINI: three models to meet diverse needs
MINI owners have diverse identities and varied personalities. The new MINI Cooper has designed three personalized models – "Racer", "Artist", and "Classic" to meet different aesthetic needs. From the "Classic" that inherits the original MINI style, to the "Artist" with 2.0T gasoline engine and strong performance, to the "Racer" with JCW sports kit and strong fighting atmosphere, each one is a show of MINI’s personality declaration.
Increase the amount without increasing the price: intelligent and fun digitalization, comprehensive evolution
The new generation of MINI Cooper fuel version has been greatly improved in configuration. Smart digital configurations such as UWB digital key, round OLED central control screen, and two-way projection ambient light make the driving experience more comfortable and convenient. ARB + DSCi assistance and L2 smart driving escort, electric adjustment seat and seat massage, as well as wireless charging of mobile phones, whether it is going home from get off work or long-distance self-driving, MINI takes care of users.
Conclusion: Embrace LOHAS and defend the "driving value concept" of fuel
The launch of the new MINI Cooper fuel version is not only an update of the model, but also a deep interpretation of the MINI brand’s personality, intelligence and environmental protection concepts. It not only provides kart-like smart driving fun, but also with its unique personality charm, together with MINI masters, embrace LOHAS, bid farewell to emo, and defend the fuel "driving value concept".