Xiaomi executives responded that the order to sell a SU7 with a loss of 6,800 yuan was hot, and the estimate was biased.

Xiaomi Group’s SU7 delivery forecast attracted attention, and Xiaomi executives responded that selling a SU7 lost 6,800 yuan.

Xiaomi executives responded that selling a SU7 lost 6,800 yuan.

Recently, it was reported that Citibank expects that the delivery volume of SU7 models of Xiaomi Group will reach 5,000 to 6,000 units in April, and the annual delivery volume is expected to be about 55,000 to 70,000 units. The agency further pointed out that according to its estimation, for every SU7 sold by Xiaomi in 2024, the average loss will reach 6,800 yuan, which means that the annual loss of the entire car-making business will reach 4.1 billion yuan. Xiaomi executives responded that selling a SU7 lost 6,800 yuan.

In response to the above forecast, Xu Jieyun, Special Assistant to the Chairman of Xiaomi Group and Deputy General Manager of China Marketing Department, made a response at the Weibo. He said that there may be a big deviation in the relevant information, which stems from the report released by Citi Auto Analysts on April 2, and may not fully foresee the strong sales momentum of Xiaomi SU7. Xu Jieyun pointed out that in recent weeks, the number of orders of SU7 has continued to grow, and Xiaomi is making every effort to improve its delivery capacity to meet market demand.

Shenzhen Auto Show is bursting with passengers, and technological fashion is sought after by young people.

Shenzhen News Network June 23, 2023(Shenzhen Special Zone Daily reporter Zhou Yumeng) "Today, the passenger flow is expected to exceed 3,000 batches." Miss Chen, marketing manager of FAW Audi Shenzhen, said.

Yesterday was the first day of the Dragon Boat Festival holiday, and the Guangdong-Hong Kong-Macao Greater Bay Area Auto Show in Futian Convention and Exhibition Center was booming, with a constant stream of people visiting the exhibition and overwhelming reception from exhibitors.

The popularity is very strong, and the participating brands are busy selling cars

This year is no longer affected by the epidemic, and Shenzhen citizens have more holiday choices. On the same day, the reporter saw at this auto show that many citizens took their families to the auto show, and some of them rushed to buy cars; Some have plans to buy a car, and come to the auto show first to find out; Others are because children like it, especially interested in smart electric cars.

Xiao Chen, a new energy brand of Great Wall Motor, sold 5 cars a day; He said that from the opening to now, the existing cars prepared by the company have been sold almost.

The sales volume of Nezha S hybrid version is also good these days, with the cumulative order volume exceeding 30 units. Tucki, a brand of new forces, sold well during the auto show, with orders for various models exceeding 1,000 units. The BMW booth has been 100% fully electrified, and the order for the four-day opening has also exceeded 1000 units.

Science and technology fashion, more sought after by young people

This year’s Shenzhen Auto Show still focuses on new energy. Compared with previous years, the new energy vehicles on display are more intelligent, more designed and more popular among young people. Immersive intelligent interactive areas such as VR swing devices and simulated cockpits created by several car brands have attracted children to queue up for experience.

According to the booth sales of several new power brands, during the auto show, a young couple told reporters that they would look at the value of the car first, and then compare the performance and price. At the same time, they felt that the new energy vehicles at the auto show were more and more designed.

In terms of technological experience, the reporter saw on the spot that in addition to the functions of assisting autonomous driving and cruising range, this year’s smart cars began to approach the "smart space". For example, many domestic new energy vehicle brands can sing songs and watch movies in the car, with high-definition head-up display and massage function in the driver’s seat; Newly-launched models are equipped with multiple laser radars, sensing systems and high-performance sensors, which not only make the visual range wider, the recognition speed faster, and the smoothness of the car and the machine better, but also have the L4-level automatic driving function of high speed+urban roads.

In terms of fashion design, the models on display are more colorful and bright. For example, the Porsche booth exhibited gorgeous steam wave colors, among which Taycan, a special painted version of Porsche’s 75th anniversary, included "Fashion Grey", "Nanhai Blue", "Starlight Ruby Red" and "Mint Green". The doors of many domestic electric vehicles are designed like a pair of wings, such as the rotor door made by Haobo and Nezha, which is also equipped with radar and sensors around it, which can identify objects and detect distances. It is smarter than the switch of ordinary doors, and it will be more convenient for owners to get on and off; There is also the first luxury electric off-road vehicle brought by Warrior Technology, which is 193cm high and equipped with a unique "scar lamp" lamp shape; Classic cars brought by famous automobile brands such as BMW, Mercedes-Benz and MG, as well as many concept cars unveiled by brands such as Lantu i-Cozy, Honda E and Volkswagen ID.NEXT.