Zijin Chen defends rights and Michael Chen apologizes. Is the next stop of 1818 golden eye a "real star"?

Text | Entertainment Unicorn, Author | Sugar Fried Hawthorn

"In the next three dramas, the real names of Renyitang and Tang Xianyou will definitely become important plots in the drama." The last wave of public opinion topics at the end of May was handed over to the reasoning writer Zi Jinchen — — The original author of Hidden Corner and Silent Truth. And this right protection, which was ridiculed by netizens as "miserable and funny", has a different temperament because of the addition of "online celebrity Program" and "1818 golden eye".

On May 29th, Zi Jinchen went to a traditional Chinese medicine hospital to treat lumbar muscle strain. After spending 4,500 yuan on a small molecule anti-inflammatory needle to make the low back pain stiff and went to the hospital to seek an explanation, he shouted "1818 golden eye" and "took orders" in the afternoon. On the evening of 30th, Zi Jinchen appeared in "1818 golden eye", and the number of related videos was over 10 million.

An hour later, the official micro-synchronization health bureau imposed administrative penalties on the hospitals and doctors involved; On June 1st, Ada Choi issued a statement saying that he had never treated any diseases in the hospital. Celebrity appearance, celebrity rumor, online celebrity program blessing, public opinion boosting,The phenomenon of "fake medical institutions" quickly triggered a storm of investigation: Yesterday, Zi Jinchen announced the latest progress that the Health and Health Bureau had inspected 16 medical institutions and filed 7 cases for investigation.

At this point, the first celebrity’s rights protection incident in 1818 golden eye has been successfully solved, but the focus of public opinion in the whole process has gone astray: "dream linkage", "breaking the dimensional wall" and "sure enough, everyone in 1818 golden eye seems to have a low IQ" … … People’s livelihood programs and network celebrities and stars seem to be forming a strange chemical reaction.

Sand sculpture temperament, large-scale magical realism, and wonderful flowers, 1818 golden eye has been successfully published by virtue of its unique painting style, becoming another kind of "good heart" for young people, and naturally there is a younger way to interpret it:The era of face-breaking.From the unexpected popularity of Xiao Wu, the hairline, to the fact that Xiao Zhang, whose hand was cut by the glass door in the bathroom last year, incited more than 1.5 billion Weibo readers, the "1818 golden eye Handsome Group" successfully debuted, and the program became the cradle of a new generation of online celebrity.

On the other side of "amateur’s popularity", what is rarely paid attention to is the celebrity group with the same sense of existence in the program.As the first celebrity who appeared in 1818 golden eye to defend rights, Zi Jinchen’s rights protection incident is obviously an excellent opportunity to examine the relationship between the celebrity groups that are blown up high every day and the livelihood issues that look more "trivial". This has never been a fragmented existence, and 1818 golden eye is undoubtedly the mirror.

Simply sort out the star topics that have appeared in 1818 golden eye and roughly divide them into four categories:One is the active appearance of rights protection class represented by Zi Jinchen.In fact, there are many cases in which "safeguarding rights" is the key word in the entertainment circle, but most of them are solved by Weibo’s shouting or resorting to law. The most common cases are suing fans for infringement of rights and interests, music copyright disputes, plagiarism represented by Jing M.Guo and Yu Zheng, and so on. A program like Zi Jinchen’s initiative to help people’s livelihood is the first case.

The second is that stars are reported as interested parties and related bodies.At the beginning of April, the "roof collapse" incident of Xianhezhuang, a catering brand with Chen Heshen, which was reported on the program, also caused widespread concern. Later, Michael Chen apologized in Weibo and said that he would conduct a comprehensive investigation of potential safety hazards in stores across the country. In addition, at the end of last year, the program also reported that there was a problem with the course of learning tyrants in Hai Qing Dynasty. Hou Qing said that "there is no endorsement relationship, and the money is still owed during the endorsement period".

If the stars in the former do have commercial connections with them, thenThe third phenomenon appears more frequently in people’s livelihood programs: the stars themselves don’t know, but they do have a negative impact on the economy or life.The most typical case is the "fake Jin Dong" incident, which was heated up last year. Although it was not exposed in "1818 golden eye", it was also from the livelihood program "Happiness Formula" of Jiangxi Metropolitan Channel.

There are also such reports in 1818 golden eye. Similar to the sudden thunder of milk tea brands endorsed by Ma Yili and Ryan, the milk tea brand Chumi once recruited franchisees in the name of Yang Mi, and the victim claimed that "the licensor promised the artist Yang Mi to participate in the project promotion", but it was later confirmed that Yang Mi was not the brand spokesperson, and the brand only "purchased the right to use the portrait belonging to Yang Mi from Tiny Times column and agreed to use it commercially".

Apart from commercial disputes, another phenomenon frequently associated with stars in 1818 golden eye is "psychological fraud of fans".In recent years, there are not a few "emotional" scams reported in this program, such as the online dating boyfriend who looks like Allen was cheated by 80,000 yuan, and the members who look like Yang Yang on the dating website attracted recharge, and there are also many cosmetic appeals that are in line with Dilraba and Angelababy. In addition, programs such as "Zero Distance in Nanjing" and "Guangdong Taiwan Today’s Concern" exposed the phenomenon that hackers were cheated of deleting black posts for idols for 8,000 yuan, students were cheated of joining star fans for more than 30,000 yuan, and stars were recharged 10 times on their birthdays.

Compared with online celebrity programs and "Star-making Factory",The connection between people’s livelihood news programs represented by 1818 golden eye and stars is more like a variety of people’s livelihood under the fan economy, which comprehensively exposes the "hidden corner" behind the glamour.In addition to the common celebrity endorsements and celebrity entrepreneurial storms, a series of gray products and black products originated from the influence of stars are constantly fermenting and harming people’s livelihood, and this is the reality that deserves more attention besides the wonderful rewards and amateur popularity.

Zi Jinchen’s appearance in 1818 golden eye should be a dual node of celebrity groups and people’s livelihood programs. But how easy is this "unconventional"? The former is probably the "forbearance" in China people’s bones, while the lack of awareness of rights protection and the "difficulty in rights protection" really hit the reality of ordinary people. "Under normal circumstances, ordinary people have no evidence and no energy. The truer people can only return the money at most. They still continue to cheat. It is very rare to meet me with such bad money."

However, since he chose to expose the incident on the 29th, the public opinion he faced is diverse. Apart from jokes such as "not looking too smart", there are also many malicious voices such as "hype" and "deserved it". The "victim guilt theory" has never been absent on the Internet. Since the 30th, he has issued a number of clarifications to Weibo, saying that he does not ask for an apology and the amount of compensation will be multiplied, "purely to expose this kind of thing".

Zi Jinchen, who is defending rights, put up a Weibo, which wrote: "I may have used my influence to defend rights, but I don’t have any economic demands. You really underestimate me. My time cost is also very expensive, because I am not alone. I saw teenagers doing the same thing yesterday. Most of these hospitals won’t kill people, and ordinary people can’t get hot search when they encounter ordinary things. "

In fact, the rapid action of relevant departments and the high attention of public opinion within five days have indeed made his road to safeguarding rights smoother. On the other hand, Zi Jinchen’s appearance in safeguarding rights also made the market see the deeper reasons behind the "source of joy" of this online celebrity livelihood program:It takes only one day from being called to take orders, to investigating and visiting and then broadcasting, from the victim’s dictation, to visiting the hospital involved and connecting with the health bureau.

This should be a time when the news ability of this online celebrity program is once again concerned by the mass market, and it is really concerned because of serving the people. At the same time, the relevant regional health and health bureaus revealed by Zi Jinchen in Weibo will launch a "big investigation" to comprehensively rectify this chaos. The influence of celebrity stars can be seen. In fact, some netizens shouted in Weibo that "the influence of celebrities should be used to expose these scams and abducts bad style."

Another feedback of star influence should be the quick action of the stars involved after the program is exposed.After the Xianhezhuang incident, Chen Hefang quickly gave his handling opinions and said that he had reached a settlement with the victims. Whether defending rights, defending rights or being related, the exposure and amplification of 1818 golden eye and other programs are forming a positive effect, urging the rapid resolution of the incident. And this is the influence that ordinary people and ordinary things are difficult to form.

At the same time, corresponding to 1818 golden eye’s frequent hot search in Weibo and its rapid popularity in bilibili, the market has always questioned the out-of-focus public opinion of Ke Yan’s generation. Behind the instant success of Xiao Zhang, few people still remember his original intention. In the "Who should be responsible for this matter" vote released by Guan Wei, 265,000 of the 365,000 people said that "it can’t be Xiao Zhang’s responsibility anyway"; After the follow-up compensation was communicated to Weibo, the number of praises was 163,000, and Weibo, who exposed the matter, praised nearly 3 million, and forwarded and commented more than 240,000, which was far from the same.

 

In the Internet age, the market naturally prefers those fresh, interesting and even sand sculpture information. 1818 golden eye is in the first place, and a number of similar programs, such as Xiaoli Help, and of course, a group of amateurs who quickly became popular. This may be the way to survive in the era of traffic, but it is worth noting that this can only be the first step out of the circle, not the long-term way.

People’s livelihood programs are still a rich mine. When the carnival and the joy of sand sculpture fade away, what really makes them stand firm in the market lies in."people’s livelihood"In itself. The "celebrity effect" once scattered in 1818 golden eye may be a good breakthrough, but there are more dimensions to be developed, problems to be dealt with and degrees to be grasped. Whenever people’s livelihood is the foundation, it is the way to stand on the ground.

There are 7 people in the queue of 20 people hired by Chengdu online celebrity Cake Shop.

  There is an online buzzword: I have walked the longest road, which is your routine. Now, it may have to be changed to: "The longest queue I have ever stood in is all for child care."

  Especially in some tea shops, doughnut shops, Guo Kui shops and other snack bars, and even at the door of hot pot restaurants, it is often seen that there are many people waiting in line at any time, and some even have 40-50 people waiting in line. "The line is too long, and the road can’t be lined up!" People can’t help but sprout. Are these people in line really queuing? Or a fake queue?

  Even at noon when the outdoor temperature is 39℃, there is always a long queue in front of a snack bar named "Beef Youmo" in Dakejia Lane, Chunxi Business Circle, Chengdu. From July 10 to July 12, Huaxi Dushi Bao-cover journalists chose the methods of on-site squatting, shooting videos and unannounced visits, trying to expose the truth behind them.

  doubtful point

  The average taste of beef oil is 7 people, and each time they buy one, they queue up repeatedly.

  During the summer vacation, Mr. Chen from Guangdong took his children and his family of three to Chengdu to play. When passing Dakejia Lane in Chunxi Road business circle, he was attracted by a queue of more than 30 meters long in front of a snack bar named "Beef Youmo", and intuitively judged that the cakes in this store should be very delicious.

  Walking into this small shop of about 10 square meters, two or three employees are busy in the shop. On the wall, there are all kinds of flavors of beef oil (similar to Guo Kui but with more fillings), and the prices are all in 10 yuan. If it weren’t for the long queue, this old-fashioned shop would be unremarkable at all.

  At noon, the outdoor temperature is close to 40℃. Mr. Chen asked his wife and children to wait on the bench and queue up by themselves.

  The reporter estimated that it was Mr. Chen’s turn to buy from 12: 50 until 1: 30. "It tastes just so-so. I don’t think it’s worth waiting in such a long line to buy food."

  "There are still few people now, and there are more people on weekends or holidays." A man in white short sleeves shouted hard. "Bake now and sell now, come on, let’s take advantage of the fact that there are fewer people in the queue now … …” When people come in line, the lead conductor will quickly step forward, collect money, and then give customers bags to wait in line.

  From July 10th to 11th, from 12 noon to 17: 00, reporters were on the scene for two days. There are at least 12 people in the queue, and more than 20 people, most of whom are tourists with foreign accents.

  In the tens of meters long queue, there are also some tourists who give up queuing and leave halfway. However, during the four or five hours of squatting, the reporter found a strange phenomenon: at least seven people were waiting in line from 1 o’clock until the reporter left. These include three women traveling together, a man and a woman traveling together and two separate men. Different from other tourists, these seven people appear to be with an easy grace, unhurried, and some of them are either playing mobile phones or whispering to each other, talking and laughing. The reporter roughly estimated that the seven people had lined up at least four or five times in the whole afternoon, and even seven or eight times.

  Their behavior and trajectory are also surprisingly consistent: queuing and buying only one. After buying it, they didn’t eat it directly, but left slowly in the direction of a large supermarket nearby. After about 10 minutes, these people returned to the queue. Then, the beef oil in their hands disappeared. The reporter noticed that these seven people will not appear in the team at the same time. Generally, three or four people will line up at a time and repeat the cycle.

  survey

  Two days before and after, four people all lined up to buy cakes and went to the same place.

  The behavior of these people is full of doubts. If you buy beef oil, why not buy enough at once, but go to the queue four or five times and buy only one at a time? They left with beef oil and returned in just 10 minutes. Did they eat the food or where did they go? With these doubts, all the reporters continued to observe at the door of the store, and the other reporters followed the footsteps of these people all the way to see where they went.

  Time: 12 noon on July 10th — twenty past five p.m.

  The reporter first noticed four people. A man in grey short sleeves, jeans and khaki sandals. At 13: 59, he appeared in the queue, holding a paper bag in his right hand. In front of him, a trio of women appeared together, in which a tall woman wore a flowered skirt, a short-haired woman wore denim shorts and white short sleeves, and another middle-aged woman wore green short sleeves, which was very conspicuous.

  About 20 minutes later, each of the three young women left with a beef oil, passed by the door of a large shopping mall nearby, and then entered the first city, passing through a 1-meter-wide passage next to the entrance of the parking lot of Kejia Building at No.48 Zhengkejia Lane, and then entered a small door. In less than 10 minutes, three people came out of this door empty-handed. Subsequently, the gray short-sleeved man also entered this small door. After more than 10 minutes, they appeared in the queue again.

  From 12 noon to 5: 20 pm, the reporter found that there were at least seven people who participated in the queue for three times, most of them were gray short-sleeved men and trio, and they went back and forth at least four or five times. When the queue was the largest, there were 20 people in the queue, 7 of whom were "old faces".

  Time: 1: 00 noon on July 11th — 4 p.m.

  At 1 pm on July 11, the reporter went to the scene for investigation again. As the day before, there was still a long queue here. The clerk in white short sleeves who is in charge of collecting money and directing the queue is still the same shouting words.

  Soon, the reporter found that several people who appeared the day before appeared again. In the women’s trio, the flowered skirt was replaced by a yellow striped skirt, the short-haired woman with denim shorts, and the white short sleeves were replaced by blue short sleeves, while the middle-aged woman with green short sleeves wore white short sleeves. A men’s gray short sleeves turned into dark shirts. Since 2 o’clock, these four people have walked back and forth three or four times along the route of the previous day.

  Different from the day before, the reporter noticed that several new faces appeared. After combing the two-day investigation, nearly 10 "customers" in this store are suspected of being childcare.

  Starting from the bottom

  A special company organizes fake queues for 10 times a day with a monthly salary of 1,500 yuan.

  What is the identity of these childcare, and where did they come from? In order to solve these puzzles, the reporter immediately contacted the clerk in charge of collecting money and directing the queue on the grounds of part-time job. At the scene, the clerk refused at first, saying that they didn’t need to recruit part-time jobs. It may be considered that there are too many people on the scene, and then he asked reporters to add WeChat communication first.

  Looking through his circle of friends, in the past year, almost all of them have shown off small videos and photos of long queues in the store. For example, on July 5, he proudly said in the video: More than 30 people lined up in the rain on rainy days, too many people! For example, on May 5, there was a long queue of nearly forty or fifty people in the video. He said, "The queue is too long, and the road can’t be lined up!"

  The reporter repeatedly asked the clerk to directly recruit himself for a part-time job, but he was rejected.

  He said that all the people in the queue are sent by intermediary companies every day, and the store can’t directly recruit people. He added that there is a group of intermediary companies with more than 200 people who signed up at 6 o’clock the day before and only recruited the top 20 people.

  He further explained that if he really wants to do it, he can take the reporter to see the boss of a part-time company and then enter his group. "You can ask him to arrange it for you every day."

  In fact, it’s not just queuing that involves fraud. At first, the shop assistant asked the reporter about his height, and said that if the height and other conditions were good, singers who participated in some activities could "lip-synch".

  The survey found that these intermediary companies are very mature. On the one hand, by recruiting a large number of part-time staff, and then "selling" in batches. Some stores that need "child care", the intermediary company is responsible for sending a batch of "child care" every day, and the price ranges from tens to hundreds of yuan. After the role "playing" is completed, we can pay the fee quickly by means of WeChat transfer, and the intermediary earns the difference for a living.

  Vertical depth

  Consumers Association, lawyers say: This is consumer fraud!

  Lawyer Chen Fengfeng of Sichuan Yingji Law Firm believes that operators hire people to queue up, which means that operators use asymmetric transaction information to artificially create the phenomenon of people queuing, create an illusion that products are popular with the public and business is prosperous, and use people’s curiosity and conformity psychology to gain good reputation and benefits. Legally speaking, this is a kind of consumer fraud, that is, by covering up the real situation of commodity sales, the operator deceives consumers to mistakenly trust the quality of the commodity and consume it.

  The reporter called the industrial and commercial complaint 12315 consumer hotline to reflect, and the staff said: it is fraudulent for snack bars to hire people to queue up to induce consumers to consume. The public should actively report such things, and whether the snack bar behavior involves illegality needs further verification.

Accelerate the construction of new energy charging infrastructure, and the problem of "mileage anxiety" of electric vehicles has been alleviated.

CCTV News:Today (July 31), the Ministry of Transport held a press conference to introduce that the 20 millionth new energy vehicle in China has recently rolled off the assembly line, and the Ministry of Transport is accelerating the construction of new energy charging infrastructure on highways.

According to the latest data from the Ministry of Transport, as of the end of June this year, there were 5,931 expressway service areas in China, accounting for 89.48% of the total number of expressway service areas (6,628), and the cumulative number of charging piles was 18,590, covering 29,000 parking spaces for minibuses, and about 27,000 parking spaces were reserved for construction and installation, and nearly 90% of expressway service areas covered charging facilities. Among them, the coverage rate of expressway charging infrastructure in 17 provinces such as Beijing, Hebei and Liaoning exceeded 90%. There are 5128 charging parking spaces in expressway service areas in China, accounting for more than 10% of the total parking spaces of passenger cars, and the charging infrastructure network in expressway service areas is improving day by day.

Guo Sheng, Deputy Director of Highway Bureau of Ministry of Transport:Judging from the operation guarantee of major holidays such as the Spring Festival, Qingming Festival, May Day and Dragon Boat Festival this year, the phenomenon of charging queuing in service areas in various places has been significantly improved, and there has been no serious queuing phenomenon, and the problem of "mileage anxiety" of electric vehicles has been alleviated to some extent.

Guo Sheng said that due to information asymmetry, the public can not effectively know the charging infrastructure settings and real-time use, resulting in different charging facilities in different service areas. In this regard, the Ministry of Transport and the National Energy Administration have deployed various localities to carry out pre-judgment of travel and charging demand, formulate holiday charging service guarantee schemes, issue green travel charging strategies, deploy mobile emergency charging equipment, and timely release traffic flow and charging queuing in service areas.

Guo Sheng, Deputy Director of Highway Bureau of Ministry of Transport:Our Ministry has listed the "random inspection" service of expressway charging infrastructure as the fact that transportation is closer to people’s livelihood this year. It is planned to guide the public to reasonably choose charging places by providing real-time status inquiry service of charging infrastructure in expressway service areas, promote the full utilization of charging facilities, and further enhance the guarantee capacity of expressway charging services.

Guo Sheng introduced that the Ministry of Transport will work with multiple departments to comprehensively strengthen the construction of charging infrastructure in residential communities, enterprises and institutions, tourist attractions, public parking lots and other links and scenarios, and form a reasonable, scientific and efficient charging infrastructure system in the whole society to meet the charging service needs of vehicles during the whole journey.

Guo Sheng, Deputy Director of Highway Bureau of Ministry of Transport:In the next step, focusing on the charging facilities in the expressway service area, according to the principle of "moderately ahead", we will further optimize and improve the charging infrastructure network along the highway, and strive to form a charging infrastructure network with "fixed facilities as the main body, mobile facilities as the supplement, full coverage of important nodes, good operation and maintenance services, and guaranteed travel for the masses".

Many places held recruitment examinations for public institutions today, and examinations in some areas were postponed.

  BEIJING, Beijing, September 17 (Reporter Qi Feng) Today, many provinces will hold open recruitment written examinations for public institutions in the second half of 2022, and some areas will suspend or postpone the examinations due to the epidemic. Since the beginning of this year, many regions have clearly expanded the recruitment scale of public institutions, and emphasized that the recruitment plan is inclined to college graduates and grassroots positions.

  Postpone the recruitment examination for public institutions in some areas.

  In August this year, Shaanxi, Anhui and other provinces started the open recruitment of public institutions in the second half of 2022, and all localities scheduled the written test time to be held on September 17.

  However, due to the epidemic, some areas have recently notified that the upcoming recruitment examination for public institutions will be suspended.

  On September 14th, Yunnan Personnel Examinations Institute issued an announcement, and decided to suspend the written examination of public subjects of public institutions open recruitment classification examination in Yunnan Province in the second half of 2022, which was scheduled to be held on September 17th. Earlier, Changchun, Jilin Province also issued a notice to postpone the open recruitment of written examinations by public institutions on September 17, and the time for restarting and printing the written examination admission ticket will be notified 10 days in advance according to the stable control of the epidemic.

  Some areas in Shaanxi, Hainan, Liaoning and other places have explicitly postponed the examination, while in areas where the examination is held normally, strict epidemic prevention and control requirements have been issued in various places.

  For example, according to the notification and commitment letter for prevention and control of epidemic situation in written examination issued by Anhui province in the second half of 2022, all candidates need to provide negative proof of nucleic acid test within 48 hours before taking the exam. In addition, during the examination, in addition to verifying the information, you should take off the mask and wear a disposable medical mask all the time.

  The recruitment of public institutions is inclined to college graduates.

  This year, various localities have introduced policies to facilitate the employment of college graduates. Among them, many provinces will definitely expand the development and supply of policy posts such as civil servants and institutions.

  For example, in May this year, Jilin Province issued "Several Measures on Actively Responding to the Impact of the Epidemic and Doing a Good Job in the Employment of College Graduates and Other Key Groups". According to reports, the number of civil servants and institutions recruited in Jilin Province this year is about 22,000, an increase of 10% over last year. Among them, the recruitment of public institutions increased by 2000.

  In July, the Shaanxi Provincial Department of Human Resources and Social Security also made it clear that it decided to conduct another open recruitment of college graduates in institutions throughout the province in the second half of 2022, and strive to increase the number of recruiters in cities, counties and township institutions by more than 15% compared with last year.

  In addition, Shaanxi has made it clear that the country and the key counties for rural revitalization in Shaanxi Province, as well as the hard and remote counties and districts, can take out a certain number of jobs to recruit college graduates (or students) with household registration in the county, the city or surrounding counties and cities. It can be targeted for poverty-stricken families, low-income families, zero-employment families and disabled college graduates.

  Expert: Encourage graduates to start businesses with grassroots officers.

  In 2022, the number of college graduates exceeded 10 million for the first time. In order to promote the employment of college students, since this year, many parties have introduced preferential policies for fresh graduates to promote the enrollment expansion of policy posts for fresh graduates.

  Zhu Lijia, a professor at the Central Party School (National School of Administration), said that strengthening the supply of policy posts such as civil servants, institutions and teachers in various places is a stable policy guarantee for the job market, especially for college students.

  Zhu Lijia said that encouraging college students with new knowledge, new ideas and high quality to supplement the grassroots and promoting college students to start businesses at the grassroots level is not only from the perspective of promoting employment, but also the need to speed up the modernization of grassroots governance capacity.

  In fact, as far as the content of the examination is concerned, the content of the recruitment examination for public institutions is also more subdivided. For example, the examination is divided into five categories: comprehensive management (Class A), social science expertise (Class B), natural science expertise (Class C), primary and secondary school teachers (Class D) and medical and health care (Class E). The public subjects are "Occupational aptitude test" and "Comprehensive application ability".

  "This is mainly based on the different requirements of different recruitment positions in public institutions for the ability and quality of applicants." Ou Hai, an expert from Huatu Education Research Institute, said that compared with the public subjects of the civil service examination, the recruitment examination of public institutions is more detailed and the examination content is more professional, and the basic quality and ability factors closely related to the job are tested. (End)